Explore why the first two seconds of a vertical video matter most
Have you ever found yourself scrolling through videos on your phone for a very long time? You swipe up, watch a little, and then swipe again. Mobile video is everywhere today. People love to watch short videos on their screens. But because there are so many videos, our attention span is very short. If a video does not grab our interest right away, we move to the next one. The very beginning of...